Services · PPC & Digital Advertising
Advertising that brings customers, not just clicks
We plan, run and improve your paid ads across the platforms your customers use, and track the results, so you can see what your budget is actually bringing in.
- Google, Meta & LinkedIn campaigns
- Tracked to enquiries and sales
- Advertising in UK, Europe, USA & Canada
Why choose us
Why businesses choose us for PPC & Digital Advertising
Honest advice, a flexible approach and clear communication, from the first conversation to long after launch.
Clicks aren’t customers.
Cheap traffic that never buys drains budget. We target people who are looking for what you sell, and cut spend on those who aren’t.
Every channel plays a different role.
Search catches people ready to buy, social finds people who don’t know you yet and retargeting brings back those who nearly did. We plan them as one system.
We agree the plan before the spend.
Goals, audiences and a budget are settled first, then we launch — no guessing and no throwing money at every platform.
You see every dollar.
Ad spend, our fee and your results sit side by side in one report — nothing hidden and nothing rounded away.
Results that matter
The results we work towards
Advertising should be measured by what it brings in, not by clicks. We start by understanding what you want to achieve, then recommend the right solution for your business, situation and budget, case by case. We never use a one-size-fits-all package.
The right audience
Your ads in front of people chosen by location, interest and intent.
More leads
Campaigns and landing pages built to bring in enquiries, bookings or sales.
Better return on spend
Budget moved towards what works and away from what doesn’t.
Clear reporting
Spend, results and next steps in one comprehensive report.
What we do
Where your ad budget goes — and what comes back.
Paid advertising can grow a business quickly — or drain a budget just as fast. We manage the whole process: strategy, setup, creative, tracking and ongoing optimisation, for businesses advertising across the UK, Europe, the USA and Canada.
Search and display advertising
We put your business in front of people actively searching for your services, and remind others as they browse.
Paid social advertising
We run targeted campaigns on Meta (Facebook and Instagram), LinkedIn and other platforms to reach the right audience where they spend their time.
Retargeting
We bring back people who visited your website but didn’t get in touch, with reminders that feel relevant rather than annoying.
Conversion tracking and reporting
We set up tracking so you can see which ads lead to calls, forms and sales — not just clicks.
How we help
How We Run Your Campaigns
Great campaigns aren’t about the biggest budget. They combine the right audience, a clear message and a landing page that makes the next step easy — then we test and improve continuously.
Audience and Channel Planning
We choose platforms and audiences based on where your customers are and what they’re ready to do.
Creative That Gets Attention
Clear ad copy and visuals built around one message and one action, tested against alternatives.
Landing Pages That Convert
Ads send people to pages built for one job — enquiry, booking or purchase — so every click counts.
Ongoing Optimisation
We review results regularly, pause what isn’t working and put more budget behind what is.
Why it matters
Ads Shaped Around Real Customer Intent
Your customers see hundreds of ads a day. We focus on being useful and relevant at the moment they’re ready to act, with messages that speak to real needs in each market you serve.
- Say It Clearly: Ads that state what you do, who it’s for and what to do next.
- Right Person, Right Place: Reach customers by location, interest, intent and behaviour across the UK, Europe, the USA and Canada.
- Every Campaign Has a Goal: Each one is tied to a measurable result — enquiries, bookings or sales.
- Scale Only What Works: Budgets rise gradually, and only behind campaigns that have proved themselves.
FAQs
Frequently asked questions
Straight answers to the questions businesses ask us most.
How much should I spend on advertising?
It depends on your industry, competition and goals. We’ll recommend a starting budget based on realistic costs and expected enquiries, and you stay in control of what you spend. Ad spend is paid to the advertising platforms and is separate from our management fee.
How quickly will I see results?
Ads can start bringing traffic within days of launch, but the first few weeks are for learning what works. Most campaigns become more efficient after 6–8 weeks of testing and optimisation.
Which platforms do you advertise on?
We typically use Google Ads, Microsoft Advertising, Meta (Facebook and Instagram) and LinkedIn, and recommend only the ones that fit your customers and budget.
Can you run one campaign across several countries?
Yes. We set up location targeting, language and currency for the UK, Europe, the USA and Canada, and can advise on regional requirements such as cookie consent, so each market sees the right message.
How will I know if my ads are working?
We track calls, form submissions and sales — not just clicks — and send a clear report showing spend, results and what we’ll do next.
Tell us what you want to achieve.
Tell us your goals and a rough budget, and we’ll reply within one business day with a sensible starting plan.
Prefer to start small? Ask about our Free Google Ads/PPC Audit.
Prefer email? hello@pinkybraindigital.com